Welcome to CASAS The Shoe Town, a very special place to discover... Where shoes have soul!
A town where the magic of shoes comes to life and becomes a powerful force that transforms us.
Here, shoes are not mere objects, they are the protagonists of our most valuable narratives.
Behind every step, there is a story, and you can be part of it.
Here, shoes are not mere objects, they are the protagonists of our most valuable narratives.
Behind every step, there is a story, and you can be part of it.
At The Shoe Town, family and freedom go hand in hand, shaping a place full of love and good vibes.
Each shoe has its own personality, choosing how to express itself and reflecting the diversity of those who wear it.
The streets become a living canvas where colors dance, designs tell stories, and every step leaves a mark of imagination and authenticity.
For us, shoes are not just accessories. They are open doors to new adventures, paths, and emotions.
Here, passion and joy beat to the rhythm of your steps. Because creativity is not taught at The Shoe Town: it is lived and walked.
Each shoe has its own personality, choosing how to express itself and reflecting the diversity of those who wear it.
The streets become a living canvas where colors dance, designs tell stories, and every step leaves a mark of imagination and authenticity.
For us, shoes are not just accessories. They are open doors to new adventures, paths, and emotions.
Here, passion and joy beat to the rhythm of your steps. Because creativity is not taught at The Shoe Town: it is lived and walked.
Centuries-old roots.
Every shoe that comes from our hands carries with it the echo of tradition, the pulse of dedication, and the promise of a future that walks with us.
We honor our roots, celebrate the present, and continue to move forward, step by step, toward new horizons that are yet to be discovered.
Every shoe that comes from our hands carries with it the echo of tradition, the pulse of dedication, and the promise of a future that walks with us.
We honor our roots, celebrate the present, and continue to move forward, step by step, toward new horizons that are yet to be discovered.
At CASAS The Shoe Town, passion for shoes fills everything. Here, every resident contributes their touch of magic.
Life is lived step by step, amid laughter, colors, and little mischief that make the town a unique place.
In our community, human connection shines and diversity flourishes. In this corner of the world, dreams walk at their own pace, and magic can be felt around every corner.
Life is lived step by step, amid laughter, colors, and little mischief that make the town a unique place.
In our community, human connection shines and diversity flourishes. In this corner of the world, dreams walk at their own pace, and magic can be felt around every corner.
Now that you know what we're all about, discover who brings our colors and characters to life.
Welcome to The Shoe Town, where your imagination will take flight and your steps will guide you toward new horizons.
Welcome to The Shoe Town, where your imagination will take flight and your steps will guide you toward new horizons.
How did your passion for illustration begin, and when did you discover that it was your way of expressing yourself?
What stories or characters inspired you to bring the streets of this world to life?
I think it has been a fairly gradual process, as I have always drawn, but there came a point when I wanted to stop imitating reality so much and create more imaginative characters, as this allowed me to express ideas more freely.
My passion for illustration was born from observing my surroundings and creating personal references, which I then wanted to capture in my own way.
I really like the style of drawing that was used in the past, the small illustrations on restaurant logos, the drawings that accompanied our textbooks when we were children, the posters from the 1970s.
All these things and more have created a file of references in my head that I have always sought to imitate and bring into the present.
My passion for illustration was born from observing my surroundings and creating personal references, which I then wanted to capture in my own way.
I really like the style of drawing that was used in the past, the small illustrations on restaurant logos, the drawings that accompanied our textbooks when we were children, the posters from the 1970s.
All these things and more have created a file of references in my head that I have always sought to imitate and bring into the present.
What inspires you in your daily life to create new visual universes?
I am inspired by shop signs, bar menus, logos with characters, lettering on trucks and vans—basically everyday things.
I always have my eye on the past, and in things from yesteryear I find a language that I think many people share.
I also find it very inspiring to see things in person, go to self-publishing fairs and see what other people in the world of design and illustration are doing, go to a bookstore and look at children's stories, and browse through things at flea markets and thrift stores.
I always have my eye on the past, and in things from yesteryear I find a language that I think many people share.
I also find it very inspiring to see things in person, go to self-publishing fairs and see what other people in the world of design and illustration are doing, go to a bookstore and look at children's stories, and browse through things at flea markets and thrift stores.
How did you imagine the universe of The Shoe Town before you started illustrating it?
The universe of The Shoe Town appeared to me as a version of my city, Barcelona. I couldn't help but be inspired by the city where I grew up and live.
It is a city where thousands of realities coexist. For me, The Shoe Town was about highlighting the different colors of a city and how they coexist in chaos and harmony.
That's why I wanted to capture many different scenarios that intersect.
It is a city where thousands of realities coexist. For me, The Shoe Town was about highlighting the different colors of a city and how they coexist in chaos and harmony.
That's why I wanted to capture many different scenarios that intersect.
Everyday people, the people who are part of the chaos of the city. The noise of cars coexisting with the terrace of a bar, the endless construction work on a street that never seems to end, shopping at local stores in your neighborhood, strolling with your family, etc.
When illustrating The Shoe Town, what did you want to convey about the spirit of CASAS and its connection to families?
I wanted to capture the diversity of CASAS' audience. It is a brand that accompanies families through every stage of life, present in their memories, their routines, and their new beginnings.
Many of us have grown up shopping at CASAS: from those first childhood outings accompanied by our parents to the moment we chose our own shoes.
Each character represents a story within a large community united by a love of shoes.
Many of us have grown up shopping at CASAS: from those first childhood outings accompanied by our parents to the moment we chose our own shoes.
Each character represents a story within a large community united by a love of shoes.
¡Clica aquí para ver todos los habitantes en THE SHOE TOWN!
Seguro que encuentras a tus nuev@s compañer@s de camino.
